The Why

December 11, 2023
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EduKids

As my circle of friends started having kids, we celebrated each tiny new addition with lots of cake and joy. But as the years passed, I found myself facing the same dilemma over and over again. What do you gift children whose interests evolve faster than seasons change?

My go-to strategy had always been to find the latest toy or gadget that inevitably ended up forgotten in the corner after a few weeks. It bothered me. I wanted to gift these tiny humans something that was cool, different and preferably even appreciated over time.

The idea struck me one day, instead of gifting the latest toy why not shares of the company associated with the things they liked. This ticked all my boxes, this gift would be something different, something extraordinary, something that gains in value, something that contributes to their future and could perhaps even spark curiosity to learn more about finance.

Armed with the idea and excitement, I embarked on the journey to make it happen for one of my dearest friends’ first tiny human. I had no clue that giving stocks would be so tricky and almost impossible. The confusing rules, overwhelming bureaucracy and complexity were quite unexpected. It was far from the magical experience I envisioned for my friends and their little one.

That’s when it hit me: the process needed a makeover, a touch of simplicity and accessibility. I wanted to create a platform that could transform the art of gifting stocks into an effortless and delightful experience for anyone, seasoned investor or not.

The ‘why’ evolved from frustration to inspiration. But this idea needed something more to become a reality, it needed someone who could make things happen with a dynamic force and a shared vision. And thus, my cofounder entered the scene, bringing a world of expertise to the table. Chiara complemented the idea with her extensive fintech know-how. Together, we embarked on this ambitious project and our mission was clear. We want to simplify the complex world of stock gifting, making it accessible to everyone.

Through, countless cups of coffee and the shared determination to create something impactful, Monytri began to take shape. Our platform isn’t just about stocks; it’s about fostering a culture of financial education, independence and growth. As we navigate the development of Monytri, our motivation remains rooted in the desire to offer a solution to a common dilemma faced by anyone wanting to gift something meaningful and different. Together, we’re not just building a project; we’re shaping a new way to celebrate life’s precious moments, one share or financial asset at the time.

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